Burnt Phone Marketing Radio Eric Sablan and Phil Brown

In this episode of Burnt Phone Marketing Radio, hosts Eric and Phil explore the importance of assessing your needs for automation before implementing it in your business. They emphasize the need for a logical and organized approach to automation, highlighting tasks that can be automated, such as repetitive, step-by-step, high-volume, and digital tasks. The hosts stress the significance of involving employees in the automation process and discuss the cultural shift that automation may bring. They also provide insights and additional information beyond what's covered in Phil's book. The episode concludes with a preview of Chapter 3, where they will discuss choosing the right tools for your automation arsenal.


Introduction to Automation Series (00:00 - 02:03)The hosts introduce the automation series and the focus of this episode on assessing automation needs.


Why Automation Rocks (02:03 - 04:14)A recap of the benefits of automation discussed in the previous episode.


Assessing Your Needs (04:14 - 06:01)The hosts stress the importance of conducting a high-level overview and defining automation goals.


Chapter 2: Let's Get Started, Assessing Your Need (06:01 - 08:41)Discussion of Chapter 2 from Phil's book, highlighting the types of tasks suitable for automation.


Involving Your Team (08:41 - 10:53)Encouragement to involve the team in identifying automation opportunities and the benefits of whiteboarding sessions.


Feedback Loop and Dynamic Approaches (10:53 - 12:50)The role of feedback in improving automated processes and the evolving landscape of automation.


Mapping Out the Automation Process (12:50 - 14:45)Prioritizing and mapping out tasks to be automated and considering cost versus benefit.


Building a Team Culture of Automation (14:45 - 16:20)Discussion on the cultural shift required to embrace automation and empower employees.


Upcoming Episode Preview (16:20 - 17:53)Teaser for the next episode on choosing the right tools for automation.


Closing Remarks (17:53 - 19:10)Reminders to download the book, explore automation opportunities with Phil, and a thank-you message to the audience.

In this episode, the hosts delve into the world of automation, introducing the book "Automate Like a Pro." They explain how automation is efficiency on steroids, turning an hour's work into a five-minute task. With accuracy, consistency, and cost-effectiveness, automation not only saves time but also unleashes creativity in employees. The hosts discuss how automation impacts various aspects of business and stress starting small and gradually integrating automation. The episode concludes with a teaser for the next installment about assessing automation needs.



00:09** Introducing the book "Automate Like a Pro" and offering a link for listeners to download the full book.

00:19** Overview of the book's purpose and excitement about sharing automation insights.

00:35** Teasing the topic of the chapter being discussed: "Why Automation Rocks."

01:19** A series announcement: Multiple episodes will cover different chapters of the book.

01:46** Welcoming Phil as the guest and allowing him to take over the discussion.

02:07** Phil's introduction: Addressing the current buzz around AI and automation.

02:16** Clarifying the essence of AI and automation in business efficiency.

03:20** Emphasizing the value of consistency in automation and its impact on data quality.

06:46** Encouraging listeners to start small and gradually integrate automation.

08:06** Previewing the next episode's topic: assessing automation needs.

09:18** Phil's suggestion: List tasks that can be automated and start with the simplest one.

10:48** Encouraging listeners to trust the automation process and not fear technology.

13:02** Announcing the next episode's focus on the "one three one" and "10- 80-10" frameworks.

13:17** Providing the link to download the book: http://automate.BluPitt.com

In this episode, the hosts explore the power of automation and AI in website creation. They discuss three AI-powered website builders: Mixo.ai, Durable.co, and Tinweb.io. Each tool offers unique features, from quick and simple landing page creation to more detailed and customizable website frameworks. These AI solutions enable entrepreneurs to test ideas quickly and save time in the website development process. The hosts emphasize the importance of choosing the right AI website creator that aligns with the business needs.



Be sure to head over to our YouTube Channel for the video walkthrough of this Episode www.burntphonemarketing.com/youtube

In this episode of Burnt Phone Marketing Radio, the hosts delve into the topic of automation and its role in addressing staff shortages. They challenge the common belief that there aren't enough good people available to work and discuss how automation can revolutionize staffing and improve work culture.

The hosts provide examples of automation in various industries, such as retail and banking, highlighting the positive impact it can have on job specialization, employee education, and the overall efficiency of businesses. They also explore the concept of playbooks from the book “Buy Back Your Time” and the use of on-demand staffing models.

The episode concludes with a discussion on the future of automation in fast-food restaurants and its potential impact on employment opportunities for younger generations.

Time Stamps:


00:03: Introduction and the prevalence of staff shortages
00:58: Example of a fully automated McDonlad’s in Colorado
01:08: Automation's impact on retail management and staff coordination
01:18: The rise of self-checkouts and kiosks in various industries
02:10: Automation in banking, using Chase Bank as an example
02:47: The benefits of automation in employee education and advancement
04:00: Automation as a solution for staffing shortages and improving employment rates
04:40: The importance of education automation within corporations
05:05: Allowing automation to handle repetitive tasks and freeing up employees for more fulfilling roles
05:29: Creating a better work culture through automation and specialization
06:10: The concept of playbooks and their role in employee training and development
07:03: Introduction to Trainual, a platform for creating standard operating procedures (SOPs)
07:43: Accelerating employee growth and identifying ambitious individuals through playbooks
08:01: The shift towards a value-based economy and the importance of personal growth
08:22: The potential impact of automation on the fast-food industry
09:03: The prospect of automated fast-food chains and its implications for employment
09:23: Predicted changes in job opportunities and the rise of individual entrepreneurship
10:25: Automation's role in creating a more enjoyable workplace and flexible work options
10:46: The influence of remote work on personal business ventures
11:10: Mention of the book "Exponential Organizations" by Peter Diamandis
12:00: The rise of "staff on demand" models and the use of specialized contractors
12:47: Maintaining company vision, values, and innovation with lean staffing
13:28: Addressing concerns about the future job market and opportunities for growth
14:12: Automation's potential impact on the fast-food industry and job prospects
14:52: Streamlining processes and ensuring accuracy with automation
15:26: Anticipating changes in job types and the need for adaptability
16:01: Benefits of automation in fast-food orders and improved efficiency
16:43: Encouraging communication and precise instructions for automation systems
17:04: Conclusion and invitation to listen to the full outro for valuable insights

In this episode of Burnt Phone Marketing Radio, hosts Eric and Phil dive into the world of generative AI and its impact on industries. They discuss the rise of chat-based AI and the accessibility it brings to SMEs in harnessing the power of digitization. The hosts emphasize the need to separate fictional portrayals of AI from reality and explore the potential benefits and concerns associated with AI adoption. They highlight the user-friendly nature of chat GPT and its exponential growth in popularity.

The importance of asking quality questions, refining prompts, and embracing change is emphasized, debunking fears of AI dominance.



The episode concludes by encouraging listeners to stay informed and embrace the opportunities created by AI advancements.



Time Stamps:

- 0:00 Introduction to Burnt Phone Marketing Radio and hosts Eric and Phil

- 1:42 Exploring the growing buzz around chat-based AI and generative AI

- 2:24 Addressing the fear and misconceptions surrounding AI and its impact on jobs

- 2:35 Examining the role of generative AI in job displacement and future job opportunities

- 3:22 The evolution of AI and its presence since the 1960s

- 3:31 The challenge of understanding AI in its early stages and its recent advancements

- 4:06 OpenAI's chat GPT and its user-friendly interface revolutionizing AI adoption

- 4:19 The appeal of chat-based AI and its familiarity in customer service interactions

- 5:18 The significance of asking quality questions and refining prompts to receive desired responses

- 5:43 The emergence of prompt engineers and AI specialists to optimize the output of chat GPT

- 6:48 Debunking fears of AI dominance and highlighting the integration of AI into job roles

- 7:17 Adapting to changes and embracing the opportunities created by AI advancements

- 8:07 AI's potential to enhance jobs, increase productivity, and create new job opportunities

- 8:48 AI's ability to process scenarios faster and its potential for further advancements

In this episode of Burnt Phone Marketing Radio, hosts Eric and Phil embark on a transformative journey, exploring the transition from network marketing to automation. They discuss the evolution of entrepreneurs and the shift in focus towards working with coaches and entrepreneurs rather than solely in network marketing.



The hosts emphasize the importance of embracing entrepreneurship and highlight the journey from being a network marketer to becoming an entrepreneur, and ultimately a C-suite professional. They explain that this transition allows for the exploration of AI, automation, and its integration into businesses of all sizes.



Eric introduces Phil Brown as the new co-host, who brings a wealth of expertise in automation, having worked with large companies like NASA and Harley Davidson. Phil's goal is to assist smaller businesses in navigating the world of AI and automation, helping them automate processes and achieve a higher return on investment.



The podcast's schedule is announced, with episodes being released every Tuesday. Additionally, full episodes will be available on the podcast's YouTube channel, providing listeners with an opportunity to dive deeper into the topics discussed.



Eric and Phil invite listeners to join them on this journey, as they decode the secret algorithm behind successful digital enterprises and empower entrepreneurs to code their dreams into reality.



Tune in to Burnt Phone Marketing Radio and unlock the power of digitization to transform your business and shape the future.



0:02 - Introduction: The burning question of how to reach like-minded individuals in network marketing and align with green clients.

0:18 - Transitioning and Evolution: Exploring the shift from network marketing to working with coaches and entrepreneurs.

1:07 - Embracing Entrepreneurship: Understanding the transformation from a network marketer to an entrepreneur.

1:42 - Moving into the C Suite: The journey from an entrepreneur to a C-suite professional and the benefits of being a CEO.

2:21 - Valuable Insights: Highlighting the abundance of past episodes catering to entrepreneurs and network marketers.

2:40 - AI and Automation: Introducing the focus on automation, AI, and its impact on businesses of all sizes.

3:59 - Welcome Phil Brown: Introducing Phil as the new co-host, highlighting his expertise in automation and background with large companies.

6:29 - Bringing Big Company Processes to Smaller Businesses: Phil's goal of helping smaller businesses navigate the world of AI and automation.

7:08 - Podcast Schedule and Format: Announcing the podcast release every Tuesday and the availability of full episodes on the YouTube channel.